One in three UK adults have said they will visit pubs and restaurants when they reopen with outdoor seating and service only, according to a snap poll by KAM Media.
The research found Generation Z and younger millennials are least likely to be put off by the prospect of “outdoor seating only”, with 43% of 18 to 34-year-olds saying they’ll return, compared with 24% of over-55s. A further 26% of UK adults intend to wait for pubs and restaurants to reopen with indoor seating and service before they visit.
Meanwhile, 33% said they are not planning on visiting pubs or restaurants at all for the foreseeable future due to covid-19. This figure was 42% for over-55s. KAM Media managing director Katy Moses said: “Overall, UK consumers are considerably less fearful coming out of lockdown three compared with lockdown one. They are however much more frustrated and bored, which is a huge opportunity for hospitality to be a saviour in the eyes of its customers and give them something to smile about once lockdown measures lift again.”